Sanyang Motor Co., Ltd., founded in 1954,
is the sole international enterprise in Taiwan that manufactures both motorcycles and automobiles.
For more sixty years, Sanyang has established extensive marketing channels, strong alliances with world-leading institutions, as well as a reservoir of loyal customers and managing talents and has underpinned her growth on these foundations.In the era where hyper competition is a norm, the Company blueprints her expansion with innovation, excellence and commitment to dedicate to the society, as well as through rooting deep in Taiwan and utilizing global division of labor at the same time.
In the motorcycle business
On the execution level, Sanyang applies the most advanced R&D skills on motorcycle design and production, manufactures products that exceed customers’ expectations, expands overseas markets and lays out a structure of “taking orders in Taiwan, manufacturing multi-nationally and distributing throughout the world” to enable SYM, the Sanyang brand, to obtain universal renown. Coupling the ability of making sophisticated and high quality engines with the strength in integrating design and development of motorcycles, Sanyang also engages in other motor-related and diversified products manufacturing.
In the automotive business
In the automobile business, Sanyang allies with Hyundai and successfully makes it a household auto brand in Taiwan. Strengthening Hyundai’s brand, selling Hyundai products through Sanyang’s marketing channels and providing Hyundai worldwide with great quality components and parts have made Sanyang an important partner to Hyundai in its global strategy.“To be an enterprise needed by the society” is the motif on which Sanyang was founded. The Company actively initiates and participates in community and social activities of culture, education, environmental protection and other philanthropies as a mean to make every society Sanyang presents a better place.
Future business focus
