Apr 16 2015

“Better looking than my Dad?” A Slogan that Attracts All Attention

Jeannie Hsieh, one of the most popular female artists in Taiwan and is nicknamed ‘Sister’, created a hot topic for SYM Mii ‘Black or White’ version by a commercial slogan, “Better looking than my Dad?”  Hsieh, who has been reported to have serious disagreement with her father for a long time, made a good use of this very gossip and successfully attracted attention to the SYM Mii ‘Black or White’ version.  In the commercial, Hsieh has a Mii talk with a young girl as an incarnation of Mii

Hsieh filmed a series of 2 episodes, namely ‘Independence’ and ‘Love’, for Mii this time.  In the ‘Independence’ episode, Hsieh encourages a college freshman to think independently and to embrace the college life boldly by saying, “a new life has just began, do not hurry into love’.

In the ‘Love’ episode, Hsieh soothes a heartbroken freshman by saying “he is too blind to see your merits”.  She asks the young people to be more confident and to learn to grow in the Love 101, a course most Taiwan college students will take in their first year in college.  The role Hsieh plays in the commercial not only fully reflects her own perspective towards life and love, but also manifests the Mii’s nature of youth.  This unique charisma of ‘Sister’, combined with unique elements Mii possesses, has made Mii a charming eye-catcher.

The Special ‘Black or White’ version of Mii is designed exclusively for young people.  The forever-popular black and white and the more delicate modification in exterior looks have increased Mii’s sense of fashion.  This special version of Mii is expected to lead SYM to another level of popularity. 

Mii Features:

Lively Large Headlight
Fashionable Decoration Board with Leather-Like Pattern
A Body of Dynamic Designs and Sporty Style
Day Running Light System with Positioning Light and Smoky Black Artificial Crystals
22.5L Compartment
300mm Foot Rest

Mii Package:

Three-Zero Installment Plan: Zero Down payment, Zero Processing Fee, and Zero Interest
Free One-Year insurance of ‘getting a scooter if you lose a scooter’